Become A Sponsor

 Your sponsorship can help preserve Australia's
precious wetlands

Corporate Sponsors - Australian Wetlands Need Help!

The Value of Supporting Wetlands:

Your company can support the essential work of wetland repair and gain corporate benefits including:

• Marketing advantages of innovative brand differentiation and market access;
• Enhanced business reputation to attract investors, customers and staff;
• Improvement in community relations and community use benefits and
• Long-term security of Australia's fisheries and water resources.

Investment in wetland repair invests in the health and sustainability of vital water resources and ecosystems, supports communities and their economy; and addresses environmental issues of great concern among consumers.

Research commissioned by WetlandCare Australia in late 2002 indicated that water related issues (primarily water shortages and quality) were 'top of mind' with our audience and that there was a strong desire by individuals to take action at the local level.

Support for the work of WetlandCare Australia can provide opportunities to profile your company as socially and environmentally responsible, a competitor for green investment dollars and a desirable producer for environmentally aware consumers.

Many businesses already share in WetlandCare Australia's opportunities:

• A market channel to people who care about water quality in rivers, protection of special wetlands and sustainable fisheries;
• Increased visibility of your brand with high profile environmental community wetland project;
• Take advantage of active public relations and national exposure;
• Enhanced 'triple bottom line' performance and increased social responsibility profile and
• Attract green investment dollars and increase staff morale.

Become A Sponsor

Your business can sponsor WetlandCare Australia through the following examples:

• Repair a major wetland project;
• Sponsor a State Survey of endangered wetland sites;
• Raise public awareness and support for wetland issues by sponsoring a regional wetland seminar;
• Support community groups to take action in their local wetlands;
• Expand our wetland information, education and communications services by sponsoring a Bulletin or Magazine issue;
• Use of WetlandCare Australia logo on your marketing material;
• Participation and sponsorship of events and
• Link to the WetlandCare Australia Web Site.

Please contact our Ballina Office to discuss how we can help your company help Australian wetlands.

Commercial Benefits

The restoration of wetlands has commercial benefits for many different companies.

The growing public perception of wetlands as extremely important components of ecosystems provides an opportunity for astute businesses to associate their brands and corporate identity with the care of a vital environmental resource.

Companies with significant regional operations will benefit from improved regional perceptions by investing in the care of prominent local natural assets.

Companies and organisations that depend upon wetlands for commercial survival can obtain the most direct benefit from their care and restoration. Tourism, commercial fisheries, water supply organisations and farming groups can obtain a direct benefit from the care of wetlands.

Recreational fisheries are very important components of regional tourism in many areas. Recreational fisheries can be greatly enhanced by the restoration of upstream fish nursery areas in wetlands.

Commercial fisheries depend upon healthy wetlands for 70% of their catch. Wetlands provide breeding and nursery sites for many commercial fish species. Wetland restoration has been shown to have dramatic effects on fish recruitment and harvest levels in coastal and estuarine waters. Commercially fishing organisations are recognising the value of protection and restoration and have begun to invest in their restoration and care.

Healthy wetland systems within water catchments can reduce pollutant levels and the need for subsequent water treatment. Thriving wetlands can also be used as a cost-effective means of treating or polishing water post-use, reducing chemical and infrastructure expenditure.

Vibrant bird life is widely appreciated by the touring and camping public. The restoration of wetlands can contribute to bird numbers and species diversity.

Many companies already undertake best environmental practice in their operations and benefit from sponsorship of environmental projects. Companies have also been able to improve staff motivation and skills by contributing to conservation projects. In many cases government funding is available to match private or other funding sources.

Please contact our Ballina Office to discuss your sponsorship ideas with WetlandCare Australia.